Ruth is an expert in primary research, including surveys, focus groups and in-depth interviews – invaluable in defining markets. Her high standards and accreditation with the Market Research Society ensure that her results are credible and independent.

Ruth also runs Ruthless Research

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Ian leads Salient Point, bringing over 30 years experience in commercialising technology as an engineer, consultant, executive, founder, CEO, and working on behalf of investors and universities.  He specialises in helping young companies to take new ideas or technology to market, and raising the necessary investment to do so.

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