We help high-tech startups
achieve commercial success.

Salient Point helps companies to find customers and investment, working alongside founders to build business plans, prepare pitches and marketing materials, and close deals. We bring additional skills and experience to help turn ideas into successful enterprises.

Who we are


    Ian founded Salient Point, bringing nearly 20 years of experience in commercial and technology roles. He specialises in helping young companies to take new ideas or technology to market, and raising the necessary investment to do so.

    Ian is currently CEO of Cyacomb.

    More about Ian

  • Ruth Stevenson Research & Marketing

    Ruth is an expert in primary research, including surveys, focus groups and in-depth interviews – invaluable in defining markets. Her high standards and accreditation with the Market Research Society ensure that her results are credible and independent.

    Ruth also runs Ruthless Research

    More about Ruth