In Friday Link, Marketing, Sales

A very Happy New Year to all my readers.

Today I’m posting a couple of articles on pricing that I’ve found really interesting in the last few months.

The first is from a web startup on their experiences in launching and pricing, a product that helps developers access users content from their apps.

The second is in interview format: Ramit Sethi and Patrick McKenzie On Why Your Customers Would Be Happier If You Charged More.  It’s by no means applicable to every situation, but there is some great content in there about how bold pricing can do more than just incrementally increase revenue.

Great positive thoughts for the start of a new year!

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